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Dick,
Congratulations and great saleing! Do add it to AMAZON.COM's list under various
descriptions that will guarantee its visibility to anyone searching "Korean
War." Ask Amazon to let you display your first three (3) chapters on
the page that displays your book, so that Amazon visitors can review
them. Don't be afraid to include the 3 chapters on top
sites!
See how many LINKS you
can develop with anything associated with the "Korean War." Contact anyone
with a good web site! Ask them to LINK with you--back and forth, that
is. And remember what Ann Coulter says about all her best selling books:
"No matter who you are you must go
out and sell your book!" So...get on talk shows no matter how
small the audience. Talk about the Korean War. Talk about this
site: KOREAN-WAR-L@listproc.cc.ku.edu.
A brief description of one guy--friend or foe--you
knew in the war is always good. The interesting
people on this site--just hint at their "stories." Remember, get
permission from those whom you want to quote! Then try the phone-to-radio
sales interview! That is heard all round the world--if the weather's
right. You've got a large book and a good price! One last trick:
send out 20 books with the words "For Review Only" stamped along the book's
tightly closed longitudinal paper edge--not the binding covering by
which the leaves of a book are bound. Use only
a well-cut rubber stamp that fits perfectly in large CAPS and black
ink! I used to do 100 every half hour. Tell those you've sent it to
that you'd appreciate their review of your book for inclusion in a 2nd
edition. But pick realistic people! Maybe some highly placed officer
who served in Korea, or a Private who was the most decorated. Get a
wide-view of endorsements for your readers to realize you know what you're
writing about. Place a deadline on the reviews, but do not offer
money. As recently as 8 years ago, very rich and successful people, who
were asked to do this without the "For Review Only" stamping along the paper
edge of the book, returned the books after reading them just to get their money
back! Appalling! But the "For Review Only" stops that dead in it's
tracks! You don't have to come out of pocket for the refunded
amount!
Blake
R.B. Mooney
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